There is no artificial flavouring in Karicare Family. Karicare Family has a similar taste to other unflavoured toddler milk drinks, with a flavour similar to milk and milk powders. If your child is refusing it due to the taste, you can incorporate Karicare Family into their favourite food and drinks for an extra nutritional boost. However, before adding the feed to food or drinks, please prepare the milk as per the preparation instructions on the tin to ensure the right amount of nutrients are being delivered.